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Getting Started with Personal Branding - Your First Step

Jan 09, 2020

Getting Started with Personal Branding- Your First Step

With the start of a new year, there are so many business owners and side hustlers looking for a way to level up and step up their branding image. Personal Branding is an excellent tool, especially when it is executed in a manner that is true to the individual. Starting something new can be a truly, wonderful and exciting experience. This is a 12 part series to get started in Personal Branding. One step will be released each month, and each of the steps build upon the previous month’s lesson. I am excited for you to get started on your journey to Personal Branding.

The first step is truly understanding what a Personal Brand is, and what it is not. While Personal Branding is a solution to building and establishing an individual’s brand over time, it is not a viable solution to creating a personal style. True, an individual’s style is a part of their brand, but it is not the complete package of a Personal Brand. A well established Personal Brand has 4 Major components. Personal style is only one of the items, so only 25% of the puzzle. We will be covering each of these areas in detail over the next 12 months, but here is a brief synopsis of each of those 4 Major Components.

The 4 Major Components to Your Personal Brand

  1. Your Personal Style - Your wardrobe selections. What do the colors you wear and the fits that you choose say about you?

  2. Your Hair Style - How you prefer to wear your hair, and do you need to make a change to put your best features forward?

  3. Your Makeup Application Technique - Natural, approachable, trendy or porcelain? What each technique says about you.

  4. Your Branding Message - What your Brand has to say about you, and the message that you want to share with the world.

Over the next month, I want you to think about these 4 components, what do you like about your current Personal Branding representation? We are all currently living daily life with a specific Personal Brand. The cognizant act of developing that Personal Brand will fine tune each of these areas, and allow your Personal Brand to be established, recognizable, and your branding message to be heard.

Personal Branding is for you if you want to establish a recognizable personal image. Is it important to be the face of your business? Do you have a message that needs to be heard? Do you seek clarity in your daily life? Are you in television and media and need to establish in your market? Are you looking to build a recognizable social media presence? A yes to any of these would indicate that Personal Branding will be a viable solution.

Because the Personal Branding aspect is not necessarily for everyone, I am creating a dedicated area on this website. I will be establishing a password protected area for email subscribers and hope to incorporate a specific email preference for Personal Branding emails only. I don’t think it is a secret that I am new to the back end technology of websites!! As you learn about Personal Branding, I will be learning from an expert on websites😊. If you are already on the email list, that is great- you will have automatic access as soon as that area is up and running. If you aren’t subscribed, and would like to continue in your journey to Personal Branding, you will want to sign up in the form below. Welcome to Brandie Price Image. We are excited to have you here and assist on your journey.

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