The second step is the Most Crucial, but also the most over looked. To begin you must first determine WHY you want to create a Personal Brand in the first place. So, why do you want to create a Personal Brand? Keep in mind that you don’t have to own a company or be on television to have the desire to create a Personal Brand. You really just need to know why you want it.
I could continue on to make this the most verbally flowered post, but Simply put, Your Why is Your Branding Message.
You have a desire for your Voice and Your Message to be Heard, but right now you known one of two things: Your message is not being heard, or you aren’t accessing the group of people that could really be benefiting from your message. It is also quite possible that you aren’t sharing your message at all, because you don’t perceive that you or your message is worthy of being heard. I am here to tell you that Anyone can benefit from developing a...
I want you to see me get into the mud and dig deep into the dirt with women. I want you to know that by digging deep into the stories of other people, we can affect positive change. I want you to know that the fight is worth it. I want you to know that the story will always have a happy ending. That the hero will emerge victorious, because we, and others, have dug deep into their life.
I want you to believe in the beauty of a well laid out story and the beautiful creation of that story. The beauty of your own story. What ever the story your life tells might be. I want you to find joy in the fight and love in the battle. I want to show you how to find joy in yourself and love for your own story.
I want you to see that stories sometimes have...
Let me first start by saying that I have spent tireless hours trying to find the best way to use the written word to describe something that has been so life changing for my clients. I make cute little Insta tiles with some of my most used quotes that have helped clients over the past few decades. I write daily to become a better writer, and practice that craft so that I can give you the best word pictures and tell you a story. I am working on my communication style, because I want you to feel the same impact as though we are standing right in front of each other. Over the next few months, I will be sharing some video footage of actual closet walk throughs, and real life consults. This has been a really hard thing for me to figure out. Not because of the technology, (though I’ve had my fair share of ah-hah moments the past 6 months), but because I truly value the privacy of others. I take primarily non-disclosure work, because I value that...
With the start of a new year, there are so many business owners and side hustlers looking for a way to level up and step up their branding image. Personal Branding is an excellent tool, especially when it is executed in a manner that is true to the individual. Starting something new can be a truly, wonderful and exciting experience. This is a 12 part series to get started in Personal Branding. One step will be released each month, and each of the steps build upon the previous month’s lesson. I am excited for you to get started on your journey to Personal Branding.
The first step is truly understanding what a Personal Brand is, and what it is not. While Personal Branding is a solution to building and establishing an individual’s brand over time, it is not a viable solution to creating a personal style. True, an individual’s style is a part of their brand, but it is not the complete package of a Personal Brand....
Have you ever chosen a word for the year?
Maybe you have heard friends talk about a word that they have chosen for the year and wondered, “How on earth do you pick one single word, much less set focus on that word FOR AN ENTIRE YEAR??!” Maybe you are a seasoned “Word of the Year” user?
I know I felt the same way all of the years leading up to 2019. I would hear friends and family members proclaim their words on New Year’s Eve via social media. I see clients set up acrylic letters on their desks with words like “intention” or “write” and I always felt a little confused by the words that they chose, and even more confused at how they chose that word all together.
Last year, through the miracles of Instagram, I stumbled upon a goal planner. I say stumbled, but if you know how passionate I am about paper planners you know the truth is that I was most likely looking for something that would fill the need that I had on hand. I had just...
I want to be at peace with my body, with all of its flaws. I am at peace with the mommy pouch that made it possible for me to become a mother. I want to only use positive words about my face and my body, whether you are with me, or at school. I want you to know that I am comfortable in my own skin, to the point that it seems a little odd to hear that someone else is not. I am proud of the fact that you had to ask me what the word “fat” meant when learning sight words. You hadn’t heard it yet, and didn’t quite understand it’s meaning. Though you don’t know how life shattering that word has been to many women, I know that our society will open your eyes to deemed perfection at some point. So I want to make sure you have a strong foundation to pull from.
I want you to know that you have a strong body that can accomplish many...
So you have all of your holiday attire ready for the events on your calendar, but how on earth will you be able to stay warm without ruining the overall look of your ensemble? You want to make an entrance, and be able to greet friends, family and coworkers in confidence, but how do you know which style to pick?
Coat lengths are really the best place to start, because we want to make sure that the overall visual impact makes sense. Coat lengths are best determined by your own personal torso.
If you have a shorter torso, rely on a shorter coat.
A longer torso can be best flattered by a longer coat.
If you are unsure how your torso measures up, consider these two points:
1) How do you like your jeans to fit? If you prefer a high rise jean, chances are you have a longer torso. The preference for a mid rise jean means that you have an average torso so choosing a hit length jacket will best suit your...
So, I understand that you are looking to create your own personal brand, and you would like to know where to start? If you are thinking’ “The 10/30 intrigues me, but I need a little more one-on-one guidance, “ then this series is for you. Personal Branding is so much more than the clothes that we wear, the makeup techniques that we use, and the hairstyle that we choose. A Personal Brand involves all of us. How we choose to invest in our wardrobe, the thought process behind our decision making, the fluctuation of confidence as we go about our days, how we truly feel about ourselves are all a part of our personal brand.
Getting started with personal branding is a new monthly series that will be broken down in to bite size pieces for all of you wanting to create a sustainable, life time personal brand. There are no quick, overnight solutions when building something significant, something stable, something impactful.
For this series, I want you to...
I am soooooo ready to share this idea with all of you. This has been a while in the making and I can not think of a better time of the year to start than the month of December. With the hope of a clean slate to start out the new year, I know that many ladies out there are making resolutions for “de-cluttering” or “streamlining” or even “practice contentment.” How do I know this? Because, not only have I had all of these on my list of resolutions at one time or another, I have helped thousands streamline their own process.
I have a specific process to uncover and define an individual’s personal brand, and it works. Infact, it works so well that I am literally inundated with clients that want to learn the process and own it for themselves. After spending over 21 years in this industry with the bulk of my clients being in the public eye, this morning I had the opportunity to share one of my favorite personal branding secrets on Indy...
I want you to truly know who I am, because I know that will only help you know who you truly are.
Just the pure adventure of getting to know each other better.
How do I take the time to make sure that you know who I am today?
When you wake up early in the morning and find me in the office with a dim light studying, I will continue to study. At least, for a few minutes while we snuggle in my green desk chair. You see, I bought the larger sized chair knowing that you would want to climb up there with me. I wanted you to fit, and to know that you fit right there by my lap as I stroke your soft strawberry blonde curls. I want you to know that studying is a big part of my life, and that I thoroughly enjoy learning new things. I want you to know that it is ok to love to learn, and actually enjoy the process of learning. When you ask me about what I am reading, I want to make...
This is the premier, no holds back LIVE makeup training to make sure that your makeup not only looks good, but also ensures you are truly connecting with your audience.